An email reportedly sent by Elon Musk to Tesla employees has started making the rounds online. Initially shared on a Chinese social media forum, the alleged Elon Musk email hinted at what could very well be a record-breaking quarter for Tesla, with the electric car maker potentially exceeding its impressive figures in Q4 2018, a period when the company delivered over 90,000 vehicles to customers.
The leaked email suggests that Model 3 production is at a steady 900/day at its current rate, resulting in a run rate of 6,300 vehicles per week. The message also noted that almost all parts of the Model 3 production system had exceeded 1,000 units on multiple days, further opening the doors to a production rate of 7,000 units per week.
Following is the text of the leaked email reportedly sent by Elon Musk to Tesla employees.
From: Elon Musk
Date: Wed 5/22/2019 10:45 PM
As of yesterday, we had over 50,000 net new orders for this quarter. Based on current trends, we have a good chance of exceeding the record 90,700 deliveries of Q4 last year and making this the highest deliveries/sales quarter in Tesla history!
In order to achieve this, we need sustained output of 1,000 Model 3’s per day. Almost all parts of the Model 3 production system have exceeded 1000 units on multiple days (congratulations!!) and we’ve averaged about 900/day this week, so we’re only about 10% away from 7000/week.
If we rally hard, we can do it!
Thanks for your great work,
Tesla is yet to issue a comment on the message’s authenticity, though the tone of the letter and the style of the email pretty much matches Musk’s writing style. Several commenters in the original Xueqiu post also claimed to have confirmed the email’s authenticity with Tesla employees in China. As noted by Tesla Motors Club member KarenRei, other aspects of the leaked message, including the MS Outlook web client that was used, the red “EM” at the sender field, and the email being addressed to “Everyone,” matches other internal messages that have been previously leaked.
Nevertheless, it would be wise to take the information in this leaked email with a grain of salt, at least until Tesla confirms or denies its authenticity. Despite its similarities to other messages that have leaked from the company, this particular email could still be a very well-done fake. Nevertheless, the scenario presented in the message is not too farfetched, considering that Tesla has already accomplished over 90,000 deliveries in the past. Augmented by the over 10,000 vehicles in transit at the end of Q1 2019, attaining these numbers should be quite feasible for the electric car maker.
Tesla stock has taken a severe beating in recent weeks in a perfect storm involving multiple bearish takes from Wall St analysts, the ongoing US-China trade war, a general decline in the auto industry as seen in the numbers of other carmakers such as BMW and Jaguar Land Rover, and the aftermath of the company’s lower-than-expected production and delivery figures in the first quarter. There’s little doubt that the Tesla narrative has turned predominantly negative recently, but if the company can exceed expectations this second quarter, there is a good chance that the electric car maker could still see a recovery in the near future.
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